2024 80th Golden Globe Awards Brings Creators To The Red Carpet

🏆 Logo Development
🏆 Creative Direction and Campaign Guidelines
🏆 Live Event Strategy, Creative Development, and Community Management
🏆 Influencer Campaign

When tasked to bring the brand deeper into the culture and connect with GenZ, we decided a social-first creator would be best to host exclusive content for the Golden Globes Social Channels leading up to the award show. When sourcing the right person, we knew we needed someone with a good sense of humor (sometimes awkward), experience interviewing many people, including celebrities, and that this person's audience is highly engaged. Who better thanAmelia Dimoldenberg, the famous host of Chicken Shop Date, would bring a new and intriguing angle to the event, and it was a success! We've also invited a few other notable creators, such as girlbosstown, hellotefi, Matt Friend, and more, to attend the red carpet and capture live content for the brand

Headlines:
Andrew Garfield had chemistry with his red carpet interviewer and we're blushing - Today.com/PopCulture

Everyone Is Obsessed With Andrew Garfield And Amelia Dimoldenberg’s Super Flirty Exchange At The Golden Globes And You Need To See It -Buzzfeed News

Awkwardness is part of life’: Amelia Dimoldenberg on Chicken Shop Date and flirting with Andrew Garfield - The Guardian

“Our goal is to invite creators who you wouldn’t necessarily expect to see at an award show. It’s a refreshing approach to bring in new audiences — and it’s already paying off in a big way." -Forbes

Andrew Garfield and Chicken Shop Date host Amelia Dimoldenberg went viral at the Golden Globe Awards after they were filmed enjoying a rather flirty chat on the red carpet - Mirror UK